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Channel: Jess Cartner-Morley | The Guardian
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Balenciaga appoints Demna Gvasalia as new creative director

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Following the departure of Alexander Wang, Balenciaga has appointed the Georgian designer to take over the creative direction of the Parisian label

As one fashion month finishes, news breaks that sets the scene for an industry shake-up next season. Balenciaga has announced the appointment of Demna Gvasalia, the 34-year-old designer of cult label Vetements, as the successor to Alexander Wang, who recently left the label after three years.

This is a daring and intriguing appointment. The fashion house founded by Cristóbal Balenciaga in Paris in 1937 is known for understated refinement: the soft curve of a cocoon coat, the precision of a bracelet-length sleeve, the cool femininity of a ballerina neckline. In Paris last week, at a Chinese restaurant in the scruffy Parisian quarter of Belleville, Vetements opened their show with a yellow T-shirt branded with the courier firm DHL and closed with a denim cut off micro mini skirt.

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