Confirmation that, in the Instagram age, the model has become the photographer. And that’s good news
Donatella Versace has hired supermodel Gigi Hadid and her pop star boyfriend Zayn Malik to be the stars of the new Versus campaign. So far, so standard. Except Hadid is behind the camera.
The star of the Victoria’s Secret catwalk, model-who-goes-out-with-a-pop-star is subverting a few passive-pretty-girl cliches in this campaign. In her only cameo, all that is visible are her high-heeled boots as she stands astride the bare-chested figure of her boyfriend, who is gazing submissively down a Chateau Marmont bed. She’s the creative, he’s the muse.
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