Retailer joins move towards immediacy with clothes that aim for an overarching contemporary feel in order to chime with next season’s collection
A surprise new look from a household name has dropped on to the internet. Beyoncé with another visual album? Justin Bieber with dreadlocks? No. The latest figure to exercise the very 2016 power of the online surprise is Marks & Spencer.
The headline news at the M&S autumn fashion showcase is that the alluring white off-the-shoulder sweater with side-tie detailing (£35), the soft caramel leather wide-cropped trousers (£199) and many others in the collection can be bought online, and in 26 stores, simultaneously with Wednesday’s unveiling to the press.
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