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‘Something special’: rumours in Milan over Versace x Fendi tie-up

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Two of the biggest brands in Italian fashion are said to be staging a joint show this weekend

Fashion week is all about the gossip. The most talked about show in Milan is one that appears on no official schedule, exists only as a rumour, and may or may not take place this weekend.

Versace and Fendi, two of the biggest brands in Italian fashion, are said to be staging a joint show co-designed by the Donatella Versace and Fendi creative directors Kim Jones and Silvia Venturini Fendi. Cryptic gold-and-white invitations signed simply “Donatella” and summoning guests to “something special” on Sunday evening are being scrutinised for clues.

“Fersace” – as the collaboration is already being called – would be a powerful show of Italian solidarity. With Milan in the eye of the storm when Covid-19 arrived in Europe last spring, the industry has been badly shaken by the pandemic. A collaboration between two rival houses in a historically cut-throat industry would be a symbol of a new spirit of togetherness.

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