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Channel: Jess Cartner-Morley | The Guardian
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Good times! How fashion got happy (and what it says about the world)

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With slogan T-shirts and rainbow colours, joy has overtaken feminism and random French words as the aesthetic of the season

Outselling all competition on River Island’s website over a record-breakingly wet Easter bank holiday weekend was a £16.99 T-shirt that reads: “It’s All Good.” Meanwhile, over at J Crew, if you missed out on last season’s “UP BEAT” slogan tee, seen on several New York fashion-week showgoers, you can now buy one that reads “ON THE BRIGHT SIDE”.

At Topshop, the top which reads “You Make Me :)” is sold out in all sizes, and the long-sleeve tee with “Be Happy” written above rainbow stripes is now only available in a size four, but you can cheer yourself up with an alternative that just reads “Good Vibes”.

Sun’s out for a moment! Presenting my #VVBAW18 collection today x VB #DarkButHappyPlace victoriabeckham.com/victoria-victoria-beckham/

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